MailerLite vs Kit: what each costs at 1,000 subscribers
At 1,000 subscribers and monthly billing, Kit (formerly ConvertKit) Creator is $39 a month and MailerLite Comfort is $19, as read on October 6, 2026. The next plans up are Kit Pro at $79 and MailerLite Power at $39 a month, billed monthly.
| Point | MailerLite | Kit |
|---|---|---|
| Monthly billing | Comfort $19, Power $39 | Creator $39, Pro $79 |
| Yearly billing | Comfort $17.10 a month ($205.20 a year) | Creator $33 a month ($390 a year) |
| Free plan | Up to 250 subscribers | Up to 10,000 subscribers, without visual automations |
| Trial and moving | 14-day trial of premium features, no card | 14-day trial, no card; free migrations on paid plans |
Both pricing pages open on yearly billing, so a first glance shows lower figures. Billed yearly, Pro is $66 a month and Power $35.10 a month at 1,000 subscribers. Kit's prices were read at 1,000 subscribers only, so use both pricing pages for any other list size.
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Start a 14-day MailerLite trial →Free plans: 250 subscribers or 10,000
Kit's Free plan covers up to 10,000 subscribers, where MailerLite's Free plan stops at 250. Kit's free tier has unlimited forms and landing pages, against 3 signup forms, 1 landing page and 1 website on MailerLite Free. What Kit's free tier lacks is visual automations, which Kit's page describes as email funnels that react to subscriber behavior and split into paths.
MailerLite Free sends 2,500 emails a month and includes 3 automations, so it is the smaller list with working automations, while Kit Free is the larger list without them. MailerLite Free also keeps the MailerLite logo; removing it needs Comfort or Power.
Automations, forms and pages on each plan
MailerLite Comfort allows 50 active automations, 10 forms, and 10 pages and sites in total, and it adds paid newsletters and recurring subscriptions, which Free lacks. Power makes the three limits unlimited and adds multiple triggers, up to 3 on one automation. Kit Creator and Pro list unlimited visual automations, and Creator is $39 a month billed monthly at 1,000 subscribers, the same price as Power. For unlimited automations, Power is the like-for-like MailerLite plan.
Creators weighing the wider field can start with best email marketing software for creators.
Moving between Kit and MailerLite
Kit offers free migrations on its paid plans, and its in-house team rebuilds forms, templates and automations. Going the other way, MailerLite imports a CSV exported from Kit; its help says to bring over only subscribers who opted in and to leave unsubscribed, spam-complaint and inactive people behind. Only Active subscribers count toward MailerLite's tier.
MailerLite's premium features can be tried for 14 days with no card needed, alongside Kit's own 14-day trial. MailerLite's trial accepts up to 250 subscribers and sends up to 2,500 emails, so a list of 1,000 can be tried only in part, and its migration page lists 24/7 live chat and email support for those 14 days.
Who should pick Kit
Pick Kit if your free list will pass 250 subscribers and stay under 10,000, or if you want Kit's team to rebuild your automations during a move. Pick MailerLite Comfort, $19 a month billed monthly at 1,000 subscribers, for 50 automations, or Power at $39 for unlimited ones.
The ConvertKit alternatives page prices the other tools Kit buyers consider, and MailerLite pricing lists the tiers above 1,000.
Sources used for this page
The facts above come from the pages below, read on October 6, 2026. Prices and terms change, so confirm them on the vendor's site before you buy.
- MailerLite pricing — Vendor pricing page · mailerlite.com · read October 6, 2026
- Plan and billing — Vendor documentation · mailerlite.com · read October 6, 2026
- What is included in MailerLite's 14-day premium trial — Vendor documentation · mailerlite.com · read October 6, 2026
- Free plan update FAQ — Vendor documentation · mailerlite.com · read October 6, 2026
- Migrate from Kit to MailerLite — Vendor documentation · mailerlite.com · read October 6, 2026
- Switch to MailerLite — Vendor product page · mailerlite.com · read October 6, 2026
- Kit pricing — Vendor pricing page · kit.com · read October 6, 2026